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Interpreting the New Giving Forecast...
What to Listen for After...
Make Full Use of Your...
Asking for Commitment in Planned...
Using AI Wisely in Planned...
What Giving Tuesday Reveals About...
National Philanthropy Day: Your Role...
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The Edge from EDS
Where the technical, the tactical, and the timely meet
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Rebecca Wood, J.D.

Rebecca Wood, J.D.

Rebecca is a member of the Indiana Bar Association, a Legal Writer at EDS with decades of varied writing experience, and a dedicated marathon runner. See her full bio on the Meet the Team page at endowdevelop.com.

  • Five Ways to Maximize Impact and Engagement with Your Planned Giving Website

    by Rebecca Wood, J.D. September 16, 2024
    by Rebecca Wood, J.D. September 16, 2024

    Encouraging planned giving takes persistence and patience. It necessitates building a trusting relationship with prospective donors. While you can build these connections in many…

  • How to Talk to Donors About Wills

    by Rebecca Wood, J.D. August 1, 2024
    by Rebecca Wood, J.D. August 1, 2024

    August is National Make-A-Will Month. This presents a great opportunity to talk to donors about how simple it can be to add a powerful…

  • Surveys Can Identify Planned Giving Prospects

    by Rebecca Wood, J.D. July 1, 2024
    by Rebecca Wood, J.D. July 1, 2024

    The key to any nonprofit’s vitality and success largely rests in the strength of its planned giving program. Ensuring the stability and advancement of…

  • The Surprising Value of Print Newsletters in the Digital Age

    by Rebecca Wood, J.D. June 12, 2024
    by Rebecca Wood, J.D. June 12, 2024

    As technology continues to advance, some charities are questioning the effectiveness of sending direct mail to their donors. The traditional planned giving newsletter, in…

  • Honoring Loved Ones with Planned Giving

    by Rebecca Wood, J.D. May 10, 2024
    by Rebecca Wood, J.D. May 10, 2024

    As the weather warms and we move from spring into summer, several special occasions dot the calendar. In the coming days and weeks, Americans…

  • Planned Gifts in Periods of Economic Uncertainty

    by Rebecca Wood, J.D. April 4, 2024
    by Rebecca Wood, J.D. April 4, 2024

    Charitable giving increases with a donor’s financial confidence and stability. Right? While this commonly held notion seems intuitive, it isn’t always the case. In…

  • Many financial advisors don’t discuss gift planning. You can help.

    by Rebecca Wood, J.D. March 4, 2024
    by Rebecca Wood, J.D. March 4, 2024

    Charitable giving continues to be important to affluent households. These individuals are looking to their financial planners for guidance on using their resources well…

  • Change Is Coming: The Great Wealth Transfer and Its Impact on Philanthropy

    by Rebecca Wood, J.D. December 18, 2023
    by Rebecca Wood, J.D. December 18, 2023

    The last days of December lend themselves to reflection on the year that is almost over and consideration of what we expect from the…

  • Maximize the Momentum of Giving Tuesday: Encourage Blended Gifts

    by Rebecca Wood, J.D. November 2, 2023
    by Rebecca Wood, J.D. November 2, 2023

    In the philanthropy world, Giving Tuesday ranks as one of the most important days of the year. In fact, it is the third biggest…

  • Evaluating Planned Gift Marketing: How to Use ROI and Improve Its Measurement

    by Rebecca Wood, J.D. September 21, 2023
    by Rebecca Wood, J.D. September 21, 2023

    Planned gifts are among the most important ways charitable organizations raise funds. These gifts can comprise up to 30-50% of a nonprofit’s annual revenue…

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  • What to Listen for After Tax Season:
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  • Make Full Use of Your Planned Giving Website
  • Asking for Commitment in Planned Giving
  • Using AI Wisely in Planned Giving
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